Bridging the Trust Gap – Building Digital Assurance Globally

December 7, 2023

Amid the evolving digital landscape, where trust has become both a concern and a necessity, Amazon Web Services (AWS) stands out as a pivotal force bolstering economic progress and societal trust in emerging technologies across various regions. A look at Israel’s digital economy illustrates this transformation, with AWS cloud solutions not only encouraging economic growth but also bridging divides between digital natives and traditional enterprises1. The cloud’s impact, amplified by AWS’s presence, has the potential to add a significant 2.91% to Israel’s GDP by 2023, marking a substantial $16.4 billion of economic value (Deloitte & Telecom Advisory Services, LLC, 2023).

Germany also showcases the merits of embracing AWS. A growing percentage of businesses in both urban and rural areas have actively integrated AWS’s cloud solutions into their operations. These firms have not only reported a surge in employment growth of 16.9% within two years but have also reinforced trust in digital technologies as key drivers of innovation (AWS, 2022).

The Middle East and North Africa (MENA) region further underscores AWS’s transformative influence. As this region grapples with its digital evolution, it anticipates a monumental $733.1 billion of additional economic value in the upcoming decade, a leap propelled by the expansion of cloud adoption (Telecom Advisory Services LLC, 2023). Beyond sheer economic metrics, AWS plays an instrumental role in fostering societal resilience and digital trust, ensuring that even as technology advances at an exponential rate, trust remains a cornerstone of its adoption and proliferation.

Concurrently, AWS’s commitment to data security, adaptability, and consistent performance fosters an environment where businesses and communities alike can operate with heightened confidence. The intertwining of economic growth with the restoration of trust in our digital infrastructure stands as a testament to AWS’s profound impact. In an era marked by uncertainties and trust deficits, the consistent and transparent offerings of AWS provide a beacon of hope, signaling the dawn of a renewed, trust-rich digital age.

This article is an excerpt from the Network Readiness Index 2023 main chapter, titled “Trust in a Network Society: A crisis of the digital age?”. Download the NRI and read the full chapter at

Amazon Web Services (AWS) is a subsidiary of Amazon that provides on-demand reliable, scalable, and inexpensive cloud computing services. AWS is a Knowledge Partners of the NRI 2023.